Master in Tourism

Tourism (Aalborg & Copenhagen)

Prepare for a career in the world's fastest growing industry!
The Tourism Programme at Aalborg University is a two-year Master's degree which is offered in English at the university's campuses in Aalborg and Copenhagen. Aalborg University - in both locations – is the ideal place for your academic studies if you appreciate the informal and egalitarian tradition of Scandinavia combining practical and theoretical perspectives through project-oriented learning.

Why study Tourism?
New demands from increasingly sophisticated consumers imply that tourism marketers need to renew theirexperience offers, promotion and organisational practices continually. Furthermore, public actors must think of new ways to optimise conditions for businesses while simultaneously taking care of natural resources and cultural heritage so that local populations can thrive alongside tourists.

The Tourism Programme at Aalborg University addresses the complexity and dynamics of such challenges from a broad social scientific perspective.

Problem-based and project-oriented studies
A trademark of the Tourism programme (and Aalborg University) is its unique pedagogical model of teaching: the problem-based, project-oriented model. With this method a great part of the semester teaching and student work revolves around complex real-life problems that students investigate and try to find answers to in scientific manners while working together in groups. Through this work process and supported by courses, literature and the cooperation with companies and organizations, the students arrive at a deeper understanding of the subject investigated than they would have from just reading and being lectured to. Apart from the strictly academic outcomes of this work method, it also brings the students other specific and important qualifications like good cooperation skills, and the ability to work creatively and independently.

Job and career · Tourism (Aalborg & Copenhagen)

Competencies and Career Opportunities

A Master's degree in Tourism will give you a strong job profile and will enable you to plan and carry out internal and external communication assignments within the field of tourism, analyse and evaluate tourism-related developments in local, national and international contexts, and manage projects, also in co-operation with external partners, which develop new potentials within tourism.

These competences will qualify you for management positions in private
businesses such as attractions, hotel chains, travel agencies, interest organisations and consultancy firms, as well as in public organisations such as national, regional and local tourism boards, municipality and regional departments dealing with tourism and research and teaching institutions.The Tourism Master's Programme is obviously directed towards handling tasks within the area of tourism, yet the general competences and concrete methods directed towards development and innovation will also be highly relevant within private and public organisations that work within related areas.

Career examples of students obtaining a Tourism Master's Degree at Aalborg University
Marketing manager, Visit Denmark
Project coordinator, Comwell
Event project manager, Skagen Tourist Office
Production Assistant, Ticket Office
Tourism Consultant, Bangladesh
Project coordinator, Visit North Jutland.

Please find here more information about this study programme of Aalborg University.

Tuition: free